Augustus 2007, Sir Peter Blake has been commissioned by Coca-Cola UK to create a stunning piece of pop art celebrating "Summer on the Coke side of life". In this video you can see the godfather of British pop art and his team creating the 7m high work of art 'live' on the SouthBank, London. Blake's enthusiasm for the project shows in his large-scale piece; it is at once an icon for Coke and for his signature style.
The Coca-Cola Art Gallery project also includedone thing in common: they are colourful explosions of creativity, optimism and happiness. work from 15 of the hottest design names from around the world: Vault 49, The Designers Republic, Imny, RockAndRoll Agency, Extraverage, Pixecute, Caos CC, . The work of the artists reflects various styles, personalities and cultures, but all designs have one thing in common: they are colourful explosions of creativity, optimism and happiness.
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